ThomasSignorello.com : 9 Ways to Improve Social Sharing on Business Videos

Oct 23, 2014 by The Young Entrepreneur CouncilIn Social Media

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Creating a video is a great way to showcase your business or service. The time and effort you put into this marketing material can really pay off — if people watch it. So how do you tap into the power of social sharing online?

To find out, we asked nine members of Young Entrepreneur Council (YEC) the following:

“What is one tip you have for getting more social sharing and views on business videos?”

Here’s what YEC community members had to say:

1. Use Three Cameras and a Good Editor

“Of course you want a snappy title to generate views, but the simple touch of having different camera angles and a smart editor makes a world of difference. This could be the difference between someone watching your video for 30 seconds versus three minutes.” ~ Rob Fulton, Exponential Black

2. Be Informative

“Remember, most people share not to help you so much as to help themselves. So, how can you make people share your video in their own best interests? Make it informative and helpful. If the video has good insights and information, and the person can help their followers by sharing, they’re likely to “be the hero” and share it with others.” ~ Andy Karuza, Gossip App

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